Smartthreads, 1=1 Sneak Peak

As I've mentioned in an earlier post, I work for a clothing company called Smartthreads, 1=1, a college-licensed lifestyle collection.  One-part profit, one-part donation.  Honorable cause? Yes.  Sustainable business model? Questionable.

Here's a page from one of our linesheets for 2013.  Smartthreads is going through some sales re-direction, and these styles may not be available to bookstores as previous seasons.  If all goes as planned they will be available at [big] retail chains **crosses fingers**.

We'll see.  On this page, my favorite is the fur-lined denim fleece jacket (below, left), and the "C" bear oversize crew top with embellishment (below, center).  The "C" is embellished with assorted plastic and metal hardware, reminiscent of this owl shirt by Burberry.